Kim unveiled her major hair change at the 2022 Met Gala, where she made a showstopping entrance wearing one of Marilyn Monroe‘s most famous dresses. According to Kim’s go-to hairstylist Chris Appleton, the star-studded event was the right time for the makeover.
“It just fell into place,” he exclusively told E! News in May. “I love a blonde Kim. I think it’s so interesting how a color can change the colors of the clothes you wear and it really changes your makeup. You can really reinvent things.”
After explaining it was a lengthy process to dye her hair, he added, “We were fully comfortable and ready to go because we both knew it was gonna be a long session. Kim’s done the color before. She knows.”
The SKIMS founder previously shared how being blonde brings out a different energy in her.
“I’m a totally different person,” she said for Allure‘s August issue. “I’m sassier. I’m more confident as a blonde. As soon as I go back to brunette, I’m a boss.”